Business Sector - Marketing 2: attracting business
This is of course where the communications come in, using the values and guidelines of the brand to tell your unique story and get those vital customers interested!
Personal attribute - The confidence to attract business
Marketing 2: attracting business
Communication is obviously key to attracting business: you need to tell people who you are and what you offer. And the key to good communication is credibility and confidence.
This module draws on modern psychological techniques designed to pull, not push, people into buying what you offer. It also helps you with new and unusual confidence –building methods.
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